Electronic Shelf Edge display in North American Retail?
Shelf edge electronic displays have been an interesting subject and have remained on the conversation street for now quite some time. There have been few interesting experiments by Kroger which are going bigger now, and other retailers are also warming up to bringing this technology onboard, but overall there has been a lackluster adoption of electronic shelf edge displays in the North American retail space. Electronic shelf edge displays have seen much better-adoption rates in the European markets, In Belgium, Italy and Spain , but has the time come for this to be adopted at a large scale within mainland North America? What is Electronic Shelf Edge display? Electronic Shelf Edge display is a technology which replaces those paper clipped price tags inserted in front of items on the shelves, which you saw all around the stores, with electronic labels which can be controlled centrally. From my viewpoint, The need for paper clipped price, or now electronic shelf edge displays comes f...