Role of Stores in the growing e-customers

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Role of a store associate in an omnichannel world

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Are stores headed for complete downfall in retail?

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There are tons of news in the past 5 years where the stores in the retail industry are heavily impacted. Most of the large brands (RadioShack, Sports Authority, Kmart, Aeropostle) and many more which have declared bankruptcy, and there is often news about Major stores which are doing well over all, closing a number of their store locations(Walmart 159 locations, JC penny- 140 locations, Macys around 15% of their locations). They are unable to keep the stores and business afloat. Could they continue to sell their products, sure. but the costs of running those large stores, the declining margins leave businesses to not be profitable anymore. But why is this happening, and are stores headed for a complete downfall in the retail space? I am in particularly talking about the North American market which I can see in front of my eyes. Let's explore & dig deeper. Why are stores in so much pressure? The holy grail of $$$ from stores is directly proportional to the footfall of customers ...
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